China has been making major efforts to increase its ability to influence others without force or coercion. But as long as the government fans the flames of nationalism and holds tight the reins of party control, China's soft power will remain limited.
CAMBRIDGE – China has been making major efforts to increase its ability to influence other countries without force or coercion. In 2007, then-President Hu Jintao told the Communist Party that the country needed to increase its soft power; President Xi Jinping repeated the same message last year. They know that, for a country like China, whose growing economic and military power risks scaring its neighbors into forming counter-balancing coalitions, a smart strategy must include efforts to appear less frightening. But their soft-power ambitions still face major obstacles.
CAMBRIDGE – China has been making major efforts to increase its ability to influence other countries without force or coercion. In 2007, then-President Hu Jintao told the Communist Party that the country needed to increase its soft power; President Xi Jinping repeated the same message last year. They know that, for a country like China, whose growing economic and military power risks scaring its neighbors into forming counter-balancing coalitions, a smart strategy must include efforts to appear less frightening. But their soft-power ambitions still face major obstacles.